Storytelling
Why?
Make abstract concepts concrete and strengthen the empathy for the user in your team by using storytelling.
How?
Building on insights you gained in previous research, create user stories about the interaction with your envisioned product.
Ingrediënts
- An ability to strike a balance between drama and information.
- A focus on the interaction and its benefits over side-tracks.
- The skill to capture the essence of something in a concise and engaging story.
In practice
Stories can be essential in communicating a novel design idea, internally and externally.