CMD Methods Pack

Find a combination of research methods that suit your needs - more info


Participant observation

Participant observation


Sometimes the best design ideas arise from ‘first hand’ experience with the situation you are designing for; so “be the user”.


You immerse yourself into a group you are interested in and participate in their activities as any member of that group. This way you gain empathy and notice things that group members take for granted.


In practice

In a project for schoolchildren designers decided to sit in the classroom, take part in the games during breaks and have lunch together, in order to get to know their world and activities.

Useful resources

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