CMD METHODS PACK

Find a combination of research methods that suit your needs - more info

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Stepping Stones

Goal

Condense, communicate, combine

Condense your insights into tangible representations that can be re-used in the rest of the project and help to communicate findings to the team and client.

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Business Model Canvas

Business Model Canvas

Why?

Dream up in a structured and visual way, how a new company can reach its customers and make revenues in order to understand, discuss, create and analyse a business idea.

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Comparison Chart

Comparison Chart

Why?

A comparison chart, or comparison table, describes and compares attributes and characteristics of existing products or tools in order to determine the best option for your project.

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Concept

Concept

Why?

When you develop a new product or service, the concept summarizes 'the big idea' or 'the main principle' on which your solution will be based. For example, most traditional churches have a floor plan based on a cross so God can recognize a church from the sky. Validate your concept(s) with stakeholders to determine desirability and feasibility.

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Customer Journey

Customer Journey

Why?

Visualize the user experience of a service over time and across the different interaction moments (touch points) within the service.

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Design Specification

Design Specification

Why?

Describe the characteristics of a product, like a website or an application, in order to inform the designers and developers who are involved.

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Empathy Map

Empathy Map

Why?

Summarize and synthetize findings from observations and interviews in a structured way. Empathy maps can offer valuable and unexpected insights in the user.

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Inspiration Wall

Inspiration Wall

Why?

Save and organize creative ideas during a project, or even permanently, in order to have access to them very quickly and let ideas 'simmer' for a while.

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Mood Board

Mood Board

Why?

Before you start to make a design, a mood board can help describe the 'mood' or the 'feel' of the envisioned product.

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Persona

Persona

Why?

Represent the user in discussions about the design in an elegant way.

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Requirements list

Requirements list

Why?

To ensure your design meets all demands, a complete list of requirements can serve as a planning tool and checklist.

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Scenario

Scenario

Why?

Different types of scenarios exist that each serve a different purpose, for example to develop user criteria, to generate ideas or to reflect on a concept. Storyboards are a particularly common form to capture scenarios.

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Task Analysis

Task Analysis

Why?

When your product has to support people performing some kind of task (for example repairing a car), a task analysis will help you and other designers understand the task better.

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